Happy New Year from Shen Yun Collections!

The clock is ticking! 2024 is right around the corner. Our journey through the past makes us who we are today. Let’s review Shen Yun Collections achievements in 2023 as a way to welcome a promising new year ahead.

In 2023, we changed our name from Shen Yun Shop to Shen Yun Collections. Under our original name of Shen Yun Shop, we brought memorable Shen Yun keepsakes and souvenirs to theatergoers around the world since 2012. Since then, we’ve expanded to designing and producing luxury products, including exquisite fine jewelry, premium leather and silk accessories, and museum-quality art prints.

In 2023, we opened New Middletown, our first brick-and-mortar store in America—located in Middletown, New York. This building used to be a downtown department store that hosted Santa Clause during the holiday season. Many people in town had childhood memories in that building, which had been abandoned for decades. We are excited to revive the traditional way of shopping, to bring back exciting holiday memories, and to create new memories for the next generation.

In 2023, we expanded from seven global distributors to nine including distributors now in Canada, Europe, Czech, Vietnam, Korea, Australia, New Zealand, Taiwan, and Malaysia. Looking ahead, we can’t wait to bring the beauty and joy of Shen Yun to more Shen Yun patrons around the world!

In 2023, Shen Yun Collections designed and sponsored the Phoenix Crown for Miss New Tang Dynasty as the Official Crown Sponsor of the inaugural NTD Global Chinese Beauty Pageant. At Shen Yun Collections, we are thrilled to be sponsoring a beauty pageant aimed at bringing back women’s authenticity, goodness, and pure beauty.

In 2023, we had new jewelry releases in our Zhen Shan Ren Collection, Falun Dafa Collection, and The Tang Elegance Collection. These are treasures to cherish forever. We treasured making them and we hope you treasure owning them. We also had new keepsakes inspired by the 2023 Shen Yun performance that toured the world. Every year, Shen Yun has a whole new design for its new tour, and we have a whole new line of keepsakes.

Now what’s next for 2024? Shen Yun Collections will have many more new products released soon after New Year. Stay tuned!

May you have a promising 2024 and we will continue sharing the beauty of divinely inspired culture with you and your loved ones.

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